How to Write Website Content That Speaks Directly to Your Ideal Client’s Pain Points A few years ago, I was working with a brilliant coach named Talia. Talia had poured her heart into her website. Her colors were soft and inviting. Her photos felt warm and approachable. She…

Why Designers Who Can Code Are an Asset You Shouldn’t Ignore A few years ago, a local bakery owner named Maria called me in a panic. Her website, built by a talented designer, looked stunning, but when she asked for a simple change to her online order form,…

From Confused to Clear: How a Strong Brand Voice Attracts Dream Clients I remember a conversation I had with a life coach named Marissa.She had all the credentials. The compassion. The results. But when she came to me for help with her website, she was visibly frustrated. “I…

WordPress vs Squarespace vs Showit for Life Coaches: Which One Is Right for You? One of the first decisions a life coach has to make when creating a website is which platform to build it on—and trust me, this decision can feel way more overwhelming than it needs…

3 Messaging Shifts That Instantly Make Female Coaches More Magneticby Rebecca Hancock, Web Designer for Female Coaches A few months ago, I was on a strategy call with a brilliant life coach named Mia. She had all the credentials, years of experience, and a heart that clearly beat…

Understanding the User Journey: From “Just Browsing” to “Book a Call” I’ll never forget the first time I explained the user journey to a new life coach named Sarah. She was so passionate about helping women navigate big life transitions. She had a beautiful website, inspiring testimonials, and…